1)
I believe that there is an opportunity to
improve the size of Southwest Recreation Center at UF and include more gym
equipment in it.
2)
The unmet need in this opportunity is that there
is not enough equipment in the gym for a school the size of UF. This need is
felt by students who regularly workout and end up getting stuck waiting around
for machines to open up or even waiting in line to enter the gym. This has always been a problem at UF as far as I am aware of and I believe
that this exists because the gym is not the correct size for the environment
that it is part of. This opportunity 100% exists.
Iteration 1: Jack A.
Junior
1)
Do you work out at Southwest Rec? If so how many
times per week?
Yes, about three times per week.
2)
Do you ever have issues with the gym being to
packed or having to wait for equipment? If yes, when does this usually happen?
Yes,
usually around 4:00 pm on most days.
3)
How has this affected your ability to exercise?
It
gets me out of my groove. I spend too much time resting and there’s not enough
intensity. It kind of makes me tired.
4)
How would you feel about an increase in gym size
or added equipment?
I think it’s definitely needed.
Iteration 2: Ben K. Junior
1)
Do you work out at Southwest Rec? If so how many
times per week?
Yes,
about 6 times per week.
2)
Do you ever have issues with the gym being to
packed or having to wait for equipment? If yes, when does this usually happen?
Yes,
all the time.
3)
How has this affected your ability to exercise?
Sometimes
I don’t get the machines I want and my workout isn’t as good. I like to use a
lot of different machines to get more volume in my workouts and when I can’t do
this I feel like I’m not getting the workout I should be getting.
4)
How would you feel about an increase in gym size
or added equipment?
Definitely
needed. It would benefit the entire student body. It might even encourage more
students to go to the gym if they didn’t have to worry about going to an over
packed gym and wait around for equipment.
Iteration 3: Luke V.
Junior
1)
Do you work out at Southwest Rec? If so how many
times per week?
No.
I run instead.
2)
Even though you don’t go to the gym do you have
any insight into the idea that there isn’t enough equipment in the gym?
There
definitely isn’t enough equipment. The few times that I have gone I have run
into issues with it being too packed and haven’t been able to use all the
machines that I wanted to.
3)
How has this affected your ability to exercise?
It hasn’t really, considering I
don’t really go to the gym.
4)
How would you feel about an increase in gym size
or added equipment?
It would be a nice addition for
people that go to the gym, but it doesn’t really affect me.
Reflect:
After completing these three
iterations I realized that my opportunity is completely valid. I interviewed three different types of athletic students. One that rarely goes to the gym, one that goes a few times a week, and one that goes almost everyday and they all had similar input on the situation. The pain that I
described in the beginning is being felt by UF students and even ones that don’t
workout at Southwest regularly see the benefit in resizing the gym and adding
more equipment to it. As a daily gym goer I was almost certain that this idea
was right in my own mind, but it was really helpful to talk to other people and
receive their input on the situation so I could realize the potential of this
opportunity.
Summarize:
I believe that the majority of
this opportunity is still present, around 90-95%. Anyone who goes to Southwest experiences
this in some way and it regularly has a negative impact on students’ ability to
exercise in an efficient manner. Considering my opportunity was supported
wholeheartedly I didn’t have to adapt it, however it is important to keep gaining
insight from potential customers in order to modify the opportunity to fit the
needs of those that one is catering to while staying true to one's cause.
